Board of Directors

Board of Directors

Nana Gilbert-Baffoe is president and founder of Tracking202, a San Diego, California based PPC Affiliate Marketing Analytics company. He contributes his web development, marketing and e-commerce expertise to Hey U.G.L.Y. with unwavering dedication.

Dr. Sue Bryant, PhD has been in education for over 40 years having taught college – Florida State and St. Mary’s at Notre Dame, middle school, grammar school and educational laboratory schools. She was a school principal for 17 years.

Betty Hoeffner is the co-founder and CEO of Hey U.G.L.Y. She is the author of STOP BULLYING HANDBOOK-A GUIDE FOR STUDENTS & THEIR FRIENDSDEAL FEEL HEAL-KEYS TO UNDERSTANDING AND HEALING EMOTIONAL PAIN, and HUE-MAN KIND-A BOOK TO END RACISM. Hoeffner is a keynote speaker at anti-bullying conferences and resource for the media including national programs like the Steve Harvey Show. She created, and facilitates, Hey U.G.L.Y.’s Stop Bullying Boot Camps, Hue-Man Kind Art Projects,  and the DEAL FEEL HEAL-Emotional Healing  Program for youth. She developed and wrote the highly-effective Stop Bullying Task Force Program™ in use at schools across the country and in Canada. The Stop Bullying Task Force Program enables schools to set up student-run stop bullying teams to deal with bullying situations and maintain an environment of respect, acceptance and inclusion throughout the school year. She created Bullying Bystanders Unite, Project Apologize, Cyberbullied Unite, Laughtercising(tm), SEEIT and the Stop Self-Bullying & Love Yourself Enough Campaign. She created and hosts a weekly radio show on WRHC-FM called CHOOSE TO CHANGE™. Together with teen DJ’s, the world-wide streamlng show features songs and singer/songwriters whose lyrics inspire positive self-esteem, diversity, a healthy planet, peace and/or never giving up. Hoeffner was bullied and was a bully when she was in school and as a young adult. She knows both sides of the bullying equation and understands what it takes to stand up for yourself and others. She has helped many youth across the world through her website and school assemblies featuring celebrity presenters. Content on the website, and in the assemblies have been saving the lives of youth who are suicidal because of being bullied. This former public relations expert, whose advice is featured in the book 303 Marketing Tips, developed a teen grooming program for Supercuts; a teen safe driving program for Precision Tune Auto Care; and a social studies project to educate students about our electoral process for Willy Wonka Brands’ NERDS candy. While serving as partner at FTF, she helped develop a program teaching students the importance of team spirit and exercise to counter the obesity epidemic. She is also executive producer of the award-winning film, “Things You Should Know Before Entering the Hospital.”

Jennifer Jimenez, MSN RN FNP-BC received her Master’s in Science of Nursing from Indiana University South Bend and is a Board Certified Family Nurse Practitioner. She is passionate about suicide prevention and empowering youth to make good choices by learning positive coping skills. A registered nurse since 2000, Jimenez has worked in a variety of settings, including pediatrics; primary care; community health; and behavioral medicine. She has always enjoyed working with youth and families having been a youth worker in juvenile detention, a charge nurse in adolescent residential psychiatric services, and a travel nurse on a variety of pediatric units in Los Angeles, California. She has been a leader in the healthcare community for speaking out against the stigma of mental illness and raising awareness to prevent suicide; including mental health awareness fairs, community panel discussions, and working with the American Foundation for Suicide Prevention and hosting an Out of the Darkness Suicide Prevention Walk. She continues to work with inpatient and outpatient psychiatric clients. She is also a part-time clinical instructor for the department of nursing at Purdue University North Central. She is working toward board certification as a psychiatric mental health nurse practitioner at Indiana University Purdue University Indianapolis. She aspires to work with the medical community by integrating family practice and mental health and promoting awareness and depression screening in primary care and school settings.

Cortney Holt, BS Pyschology at Purdue University North Central know first-hand the impact Hey U.G.L.Y. can have on bullied youth. She has been using the tools provided on our website since she was 17-years old and is advocate for youth and suicide-prevention.

Victor Vargas, is an author and singer whose rap performance name is Lil Sylnc. Vargas’ life was saved by Hey U.G.L.Y. works when he was in high school as chronicled in his book, ALMOST BULLIED TO DEATH. His artwork made it into Hey U.G.L.Y.’s Hue-Man Kind A Book To End Racism and was featured on Nick News Tonight. Vargus deeply understands the difference and similarities between his peers. His rap music is lyrically created to help and educate youth to know they are not alone. He brings relate-able and positive lyrics from his life experiences of of being bullied, and seeing drug abuse, family problems, love life disappointments. His powerful anti-bullying anthem, No Fist Up, is a song about not retaliating with fists, instead be the bigger and better person.